‘Phurr’ song is creating history for these reasons, don’t miss

New Delhi: No one can tease the cinelovers as Shah Rukh can, the credit goes to his maverik marketing skills. And interestingly, the fans fall for it. Anything for their King Khan!

SRK has released the much awaited Diplo song from Imtiaz Ali’s Jab Harry Met Sejal early on Thursday. And as expected, the number, which has the popular American DJ teaming up with Pritam and team for the first time, is already going viral. The song is taking the social media by storm.

The lyrics of the song has been penned by Irshad Kamil and the music is from Pritam.

Who else than Mohit Chauhan and Tushar Joshi t lend their voices for the peppy number.

The song is a landmark move as the Phurr song is unveiled behind a limited-time paywall. The song is available on premium subscription for anywhere between Rs 99 and Rs 120, subject to service and platform.