Rajkot: TVS Tyres celebrated their association as a principal sponsor of franchise Gujarat Lions in the ongoing Indian Premier League (IPL) at the home ground here on Wednesday. Present for this meet-and-greet afternoon was the entire Gujarat Lions team along with the management of TVS Tyres. A fun filled afternoon witnessed some special moments when both sides cut a huge cake. Speaking on the association P.Vijayaraghavan, director, TVS Srichakra Ltd, said: “We are happy to host the team of Gujarat Lions and spend a wonderful time with all the players." "This association with Gujarat Lions, is an exciting platform to reach out to our customers and we are confident of elevating our brand recall to a much larger audience. We wish Gujarat Lions all the luck and look forward to an exciting season of the league.” TVS Tyres has in the past associated with sporting events like Pro Kabaddi League, Hockey India League and Cricket All Stars Series.